Trade visitor structure

Total trade visitors in the closed specialty dealer area of MIDORA Leipzig 2017

• 2,600 trade visitors representing the watches and jewellery segment
• 98 % of which came from Germany
• 2 % came from foreign countries

Additional trade visitors in the open trendy jewellery and accessories area of MIDORA Leipzig 2017

• 2,500 trade visitors representing fashion and specialized accessories segment

• 33 % Saxony
• 13 % Saxony-Anhalt
• 10 % Thuringia
• 10 % Brandenburg
• 9 % Berlin
• 4 % Lower Saxony
• 5 % Mecklenburg-Vorpommern
• 5 % Bavaria
• 2 % Baden-Wurttemberg
• 3 % North Rhine Westphalia
• 2 % Hessen
• 1 % Hamburg
• 1 % Rhineland-Palatinate

• 2 % Foreign countries

The MIDORA Leipzig is characterized by a high percentage of regular trade visitors.

• 33 % of the trade visitors are regular visitors
• 32 % of the specialty dealers came to MIDORA Leipzig for the first time in 2015

Trade visitor structure MIDORA 2017

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