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    Visitor facts 2016

    13,900 visitors (incl. MUTEC 2016)

    88% trade visitors

    11% international visitors

    74% of visitors confirm that they attained their targets for the denkmal 2016

    The most important objectives for visitors are:

    • advanced training/knowledge base expansion/new ideas for one’s own profession
    • becoming acquainted with new products and services
    • obtaining information on specific products/techniques/performances
    • obtaining information on innovations/industry trends
    • testing products/materials
    • visiting the event programme
    • initiating business contacts

    63% of visitors play a decisive, a participatory or an advisory role in purchasing and acquisition decisions.

    Outstanding quality at denkmal’s 18 programme topic sectors:
    Visitors gave special praise to the quality of the Skilled crafts for building conservation and restoration, and the range of Construction and renovation materials and also the range of Preservation and restoration materials.

    90% of visitors would recommend denkmal

    Source:
    Survey of denkmal 2016 visitors and exhibitors conducted by FGM MARKET INSIGHTS.
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